Created by

« Return to Blog

Trick or Treat [infographic]

Halloween is the top holiday for candy consumption in the United States. It murders Christmas, Easter and Valentine’s Day. This year, Americans will hand out a monstrous $2.3 Billion dollars worth of sweets to a potential 41 million trick or treaters across the country. This popular holiday is keeping dental graduates in high demand! Here are a few notable statistics about trick or treating:

Halloween spending statistics:

From the National Retail Federation
1) 71.5% of adults plan to celebrate Halloween this year, the highest percentage in the NRF’s 10-year survey history
2) Adults expect to shell out much more for Halloween this year, $8 Billion nationwide or an average of $79.82 per household. This is more than double the $3.29 Billion Americans spend back in 2005.
3) The $8 Billion will be spent on costumes ($2.87 billion), decorations ($2.36 billion), candy ($2.33 billion) and greeting cards ($0.59 billon).

Halloween trick-or-treating-statistics:

From the National Confectioners Association
1) Kids say they prefer homes that give: anything made with chocolate (68%) followed by lollipops (9%), gummy candy (7%) and gum (7%). This leaves 9% for all other candy types.
2) About 26% of households will include full-size candy (chocolate and non-chocolate) in their Halloween activities
3) More than 93% of children go trick-or-treating each year
4) 90% of parents admit to sneaking goodies form their kids’ Halloween trick-or-treat bags. The other 10% aren’t fooling anyone!

Last year, received more than 470,000 votes in it’s annual Candy Smackdown. Users voted their favorite candies in a tough competition. Nestle Crunch, Butterfinger and KitKat were the Runners up in the final four of the bracket. You can check out the final results of the face off here.

Trick or Treat [infographic]

Embed this infographic on your site:

  • Pingback: The Halloween Candy Conundrum

  • Gina Beth Baker

    Ha, ha. I come down here and realize everyone commenting on the statistics. I came to comment on the graphics- awesome! I love how you utilized the candy.

    • cuteculturechick

      Never has an infographic made my mouth water so much. I love the candy visualizations too!

  • Mike Metcalf

    26% of households give out full-size candybars? As an adult, I believe it is my moral obligation to find these neighborhoods for my children, and pillage them ALL NIGHT LONG. You know, for my kids.

    • Joseph LeBaron

      Well, to be clear, the survey didn’t specify that 26% of households will be giving them out, just that they will be “involved in their Halloween activities.” I’m trying to think of other activities that could involve candy. Maybe 3 Musketeers hot chocolate, or Nestle Crunch S’mores with the family…

  • CM

    “90% of parents admit to sneaking goodies form their kids’ Halloween trick-or-treat bags. The other 10% aren’t fooling anyone!” – Or it could be the 10% is honest and doesn’t sneak the candy, but just straight up takes the candy.

Infographics, Just for fun
, , , , , , ,