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College of westchester a regular 20180905165712

Location

325 Central Ave
White Plains, NY 10606

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Interactive Digital Media and Marketing - Bachelor's

Use your creativity and savvy to market to the masses!
• Learn to support brands, websites, and social media channels through message, design and creative concepts.
• Learn how to identify an audience for specific interactive digital and social media platforms.
• Learn about search engine optimization (SEO) of digital content and websites.
• Learn to develop digital business strategies and understand current and anticipate future marketing trends.
• Learn to implement analytics tools to track and measure the effectiveness of digital and social media campaigns.

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