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Bachelor of Arts in Communications with an Emphasis in Broadcasting and New Media
A new addition to Grand Canyon University’s distinguished College of Humanities and Social Sciences, the Bachelor of Arts (BA) in Communications with an Emphasis in Broadcasting New Media is designed for students who are passionate about mass communications and media. This program focuses on developing skills to interpret visual and verbal communication in the mainstream and social media, examining modern communications techniques and learning about theories of mass media, as well as the characteristics and effects of mass communications channels. The BA in Communications with an Emphasis in Broadcasting New Media provides students with the skills and experience necessary to recognize the effect new media has on its consumers and create effective press releases, podcasts, social media and news stories.